Growth Marketing Manager –

SaaS

Requirements

You will be responsible for the development and implementation of all growth marketing activities for the SaaS business unit within Pagabo Group, comprising of 3 brands (Sypro, Loop and Tequ). This will include:

  • Demand and lead generation
  • Lead nurturing
  • Conversion rate optimisation
  • Brand building
  • Customer retention
  • Maximising customer revenue
  • Budget management
  • Driving collaboration across teams
The group structure provides a platform for growth and opportunity for the businesses to work together – sharing knowledge and expertise, and working together to create a better future for all.

Who are we?

Pagabo Group is the parent organisation for a group of cross-industry businesses including national procurement specialist Pagabo, leading construction management software organisation Sypro, social value software and consultancy organisation Loop, and digital-first training platform Tequ.

Pagabo Group’s mission is to utilise technology and innovative thinking to bring a better, faster, and greener approach within its core markets – including the built environment and construction sectors.

Check out our website for more details.

The role

You’d lead the growth marketing function for the SaaS business unit, delivering the audiences and the qualified leads that will drive commercial growth across Sypro, Loop and Tequ brands.

Skills / Experience Required:

  • arrow-right2+ years marketing experience within a B2B SaaS business
  • arrow-rightProven success in delivering multi-media demand and lead generation campaigns
  • arrow-rightExperience of working with sales and marketing CRM platforms (Hubspot preferrable) and other lead generation technologies
  • arrow-rightCreative and analytical thinker
  • arrow-rightGood organisation and management skills
  • arrow-rightExperienced managing junior resource and driving collaboration between key stakeholders and teams
  • arrow-rightGood understanding of brands and what makes effective and valuable marketing content

What’s On Offer:

  • Company events
  • Company pension
  • Discounted or free food
  • Health & wellbeing programme
  • Private medical and dental insurance
  • Work from home
  • Free parking

For more information or an informal chat about the role contact:

To Apply, please send your CV and Covering Letter to:

Samuel Burton

Head of Commercial Marketing
01482 975883